The Grand Hotel Birmingham Celebrates Five Years With Cultural Collaborations

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To celebrate The Grand Hotel Birmingham will be launching 5 collaborations throughout the year, starting with an Artist Residency taking over guest suites

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2026 marks 5 years since the city’s ’Sleeping Beauty’ stirred after 20 years of slumber

To celebrate The Grand Hotel Birmingham will be launching 5 collaborations throughout the year, starting with an Artist Residency taking over guest suites

On May 18^th 2021, The Grand Hotel Birmingham reopened its doors following a £50 million restoration, ending nearly two decades of closure, and heralding a new era for one of the city’s most iconic landmarks.

Now, as it marks its fifth birthday in 2026, The Grand is celebrating in the most fitting way; through five carefully curated collaborations spanning food, drink, art, culture and wellbeing.

Originally opened in 1879 and designed by Thomson Plevins, The Grand Hotel is a Grade II* listed Victorian masterpiece. Its French Renaissance façade remains a striking presence on Colmore Row, overlooking St Philip’s Cathedral and anchoring the city’s business district. Inside, 185 bedrooms, the spectacular Grand Ballroom, Madeleine cocktail bar and Isaac’s restaurant blend historic grandeur with modern luxury.

To mark five years since its renaissance, the hotel has invited five partners to reinterpret The Grand experience for guests and the city alike.

The first partnership will see specially curated artworks from the Charles Pedone Art Collective adorning the walls of guest suites throughout April-June. The Artist Residency will offer visitors an intimate encounter with creativity during their stay as four suites are taken over by contemporary artists.

The ‘Timeless Visions’ themed residency will see selected suites become living galleries, with each representing the artists individual vision and disciplines. Inspired by architecture, William Storey has created a series of three-dimensional pieces, designed to depict the cultural and physical aspects of cities across the world, while The Mengyao Qin Suite focuses on bodies of movement and capturing dream-like elements, with art inspired by her visits to Birmingham Royal Ballet.

Art in the Imogen Morris Suite uses both paint and thread work, creating a juxtaposition between precise and free-flowing elements and The Charles Pedone Suite showcases contemporary abstracts with naturalistic influences, infused with 24 carat gold - each piece balancing opulence with tranquillity, created to be treasured for years to come.

All four suites are available to book from now until the end of June.

Throughout the year, other collaborations will include:

A Literary Partnership with Birmingham Book Club
After holding their meetings at The Grand Hotel since 1886, the Birmingham Book Club will curate a selection of five much-loved books. These titles will be available throughout the hotel, inviting guests to slow down and savour the joy of reading within The Grand’s storied surroundings.

A Chocolate Collaboration with Chocolate Quarter
Artisan chocolatiers Chocolate Quarter will create an exclusive chocolate for The Grand Hotel, which will be added to Madeleine’s signature afternoon tea for a limited time.

A Signature Cocktail Creation with University College Birmingham

Students from University College Birmingham will collaborate with the bar team from Isaac’s and Downstairs at The Grand, to craft a limited-edition anniversary cocktail, celebrating Birmingham’s thriving drinks scene.

A wellness partnership with Harvest Skincare
Bringing a touch of luxury to the anniversary year, The Grand has partnered with Harvest Skincare to give guests the best night’s sleep with their signature Sleep Mist, handmade locally with calming botanicals.

Together, the five collaborations honour The Grand Hotel’s journey from historic landmark to modern cultural hub. Since reopening, the hotel has become more than a place to stay; it has re-established itself as a gathering space for Birmingham’s business community, creatives, tourists and visitors alike.

Johan Scheepers, General Manager of The Grand Hotel, said, "Reaching our fifth anniversary is an incredibly proud moment for everyone at The Grand. When we reopened in 2021, it was about more than restoring a historic building, it was about reigniting a landmark that means so much to Birmingham. Over the past five years, we’ve welcomed guests from around the world, hosted unforgettable celebrations in our Grand Ballroom, and re-established The Grand as a place where the city comes together.

These collaborations are a celebration of talent and creativity. They reflect exactly what The Grand stands for today, honouring our heritage while embracing the energy and innovation of the city around us.”

Details of the collaborations will be released in due course, across the year.

For more information, please visit: https://www.thegrandhotelbirmingham.co.uk/

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